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Stacy’s Pita Chips: Roots to Rise at Sundance
Deliverables
Experience Design • Design Execution • Event Production • Event Management
Client
Stacy's Pita Chips
At Sundance 2023, we brought Stacy’s Rise Project to life with the Roots to Rise Market, a warm, welcoming space built around growth and community. Guests sampled Stacy’s Pita Chips, shopped 25+ female-founded businesses, and viewed Rise, a short film by Nisha Ganatra in collaboration with Hello Sunshine, featuring words by Rupi Kaur. The activation also hosted panels with Variety and The Cut, plus the Official Sundance Getty Portrait Studio. From concept through daily operations, we created a space where discovery, storytelling, and brand purpose felt natural.
