top of page
Create Your First Project
Start adding your projects to your portfolio. Click on "Manage Projects" to get started
Pepsi NFL Tailgating Experience
Client
Pepsi
Project type
Event Design • Operational Logistics • Onsite Production & Management
Location
National
We turned Pepsi’s latest campaign into a locally owned, multi-stadium tailgate experience rooted in food, fandom, and tradition. At each stop, fans entered through bold “Tailgating Deserves Pepsi” signage into a high-energy tailgate built around local flavor. Custom menus blended classic game-day staples with city-inspired dishes. NFL alumni joined fans for photos, autographs, and storytelling, while brand ambassadors served Pepsi samples and shareable recipe cards. Fans left with full hands, great photos, and a stronger connection to the brand.
bottom of page